Natalie Gold

Dr Natalie Gold is a Principal Behavioural Insights Advisor in Public Health England Behavioural Insights (PHEBI). She leads on PHEBI’s programme of randomized controlled trials, on how to obtain health improvement and reduce health inequalities through financial incentives, and on its cardiovascular disease work, especially around the NHS Health Check. Previously, Natalie worked in academia, doing inter-disciplinary research on various topics in the economics, psychology, and philosophy of decision making. She also has an appointment in the Faculty of Philosophy at Oxford University.